web analytics

August, 2016

We are preferred website designing and internet marketing partners for many inte…

By on August 31, 2016

We are preferred website designing and internet marketing partners for many international companies located in… https://t.co/FaceilxTYK

Source by Eweb Next

By on August 31, 2016

Pay Per Click Search Engine Submission

By on August 31, 2016

A lot folks on the internet are exploring for the term ‘pay per click search engine submission’. Actually, there is not any such animal… but pay-per-click and search engine submission are 2 excellent methods of getting traffic to whatever web content you seek to promote.

The phrase pay-per-click appertains to a form of online promoting. Here’s how it works. Firstly, you’re going to have to understand the theory of keywords (or phrases) and how essential they’re to the successfulness of your pay per click campaign. Keywords are the words which people are searching for in to their search sites when they do a search for anything. Every time somebody types in a keyword or key word phrase into their search site, it is recorded by the search site. This permits your search website to provide you with info on what keywords people are typing in and how often they’re typing them in.

In  PPC , you’ll develop your adverts, promoting your website or other net content, to target these specific keywords. Then, you may bid on your key words. When a person types in a search with the keyword you have centered, your advertisement is going to come up on the right hand side of the page. How high up on the page it would seem relies on how high your bid was. When a person clicks on your ad, you may pay your search sites the amount you bid for the keyword. This is a highly acceptable way to advertise since you are just paying when you get concrete, quantifiable results.

Search engine submission refers to the process that you go through to submit your web site directly to a search engine, without waiting for the search website to find your internet site first. After the search website has recognized your internet site, you may come up in the search website rankings when anyone types in a key word which is relevant to your corporation. Search website submission to Google, Yahoo and MSN is actually not necessary anymore since these engines are able to check new webpages on their lonesome by crawling links from different web sites.

However, search site submission to the less popular search engines that are used around the globe may be very favorable. Another choice is to purchase search website submission software that completes this process for you.

Search website submission services could save you lots of time and get your internet site out there. Depending on the services, your site may be presented to 100’s or thousands of search engines, directories and links. Majority of services see the assorted rules of every search website and pursue them in an appropriate way. The majority of the big search engines like manual submissions but other search engines and directories might accept automatic entries. With search engine submission services, you do not need to fret about all of that as the service takes care of it all. Hopefully this article has cleared up some of the ‘ PPC  search website submission’ puzzlement.

Pay-Per-Click Search Engines: A Really Bad Investment

By on August 31, 2016

What was once such a good thing is now a rip-off and a sham!

I’m talking about pay-per-click search engines, and how they’ve become a really bad investment!

There are two reasons for the deterioration of pay-per-click search engines: high bid prices and out of control click fraud.

A few years back, you could get popular keywords at a halfway decent bid price. Nowadays, even moderately popular keywords are ridiculously high.

How high? Well, let me give you an example, using the most popular pay-per-click search engine: Overture.

Let’s take the popular keyword phrase, “home business.”

At the time this article was written, Overture’s top bid for the keyword phrase “home business” was an exorbitantly high $2.28. Just to get on the first page, it would cost you $0.61, which would place you last at number forty.

Now let’s just delve inside the numbers for a moment, shall we? I’m not going to even bother breaking down the number one bid price, because quite frankly, it’s obvious the top spot is reserved for and controlled by the high-rollers.

So, let’s break down bid number forty. The bid price of $0.61 means that for every 100 visitors Overture sends to your website, it’s going to cost you $61.00. Now, here’s where the numbers really get interesting.

According to the so-called experts, a decent conversion ratio is right around one percent. In other words, one out of every one hundred visitors to your website converts to a sale. I happen to know for a fact that most websites don’t even come close to converting one percent. However, that’s a subject for another day.

Using the very generous one percent conversion ratio, here’s the problem. Unless you’re selling a big-ticket item and making $100 or more per sale, it’s impossible to make any real money with pay-per-click search engines. You just can’t do it!

For example, if you’re selling a $20 e-book and you’re paying $61 to get one hundred visitors to your website, with a one percent conversion ratio, that means your website is making a measly $20 for every one hundred visitors. That leaves you $41 in the hole. Even, if you were selling a $50 product, you’d still be $11 in the negative.

And even if you cut the bid price in half and made it $0.30, there’s still another problem. It’s called click fraud and it’s a major problem among all of the pay-per-click search engines.

In a nutshell, click fraud is what occurs when someone fraudently clicks on your ad over and over again, without any intention of responding to your offer. Click fraud hurts advertisers by driving up the cost of each click because many online advertising programs adjust the price of each click based on the popularity of a particular keyword and the number of competing advertisers.

And depending on how popular your keyword is, it can take just a few minutes to register hundreds or even thousands of clicks. Click fraud can quickly deplete your pay-per-click account and leave you with nothing to show for your expentiture.

At the present time, the pay-per-click search engines seem to be powerless to stop click fraud. To their credit, Google even admitted as such.

In a recent filing to the Securities and Exchange Commission, Google acknowledged, “We are exposed to the risk of fraudulent clicks on our ads. We have regularly paid refunds related to fraudulent clicks and expect to do so in the future. If we are unable to stop this fraudulent activity, these refunds may increase. If we find new evidence of past fraudulent clicks, we may have to issue refunds retroactively of amounts previously paid to our Google Network members.”

In conclusion, because of unreasonably high bid prices and rampant, out of control click fraud, I consider pay-per- click search engines a really bad investment, and recommend you stay away from them!

Pay Per Click Advertising- Stop Throwing Money Away With PPC

By on August 31, 2016

Pay Per Click advertising is easy. An ad takes seconds to write, and shortly thereafter you’ll get targeted traffic to your Web site for pennies. True?

If you have experience with  PPC , you know that this scenario is mere fantasy. You can spend money faster with  PPC  than you can at the race track, and you get better odds at the track too.

Don’t throw money away with  PPC . A  PPC  campaign needs preparation. Here’s a step by step process to follow to ensure that you don’t throw your money away.

1. Decide What You’re Selling

In a  PPC  ad, you’ve got just three lines to attract surfers. Make those three lines count. Ensure that what you’re selling is in the ad. If it’s a pricey product or service, put the price in the ad. You don’t want traffic – you want people who are ready to buy.

2. Choose Your Buyers – Your Target Audience

Who wants what you’re selling? Why do they want it? What words will they type into a search engine to find you?

Write down who they are, what they want, and the keywords they use. You’ll need the keywords in the next step.

3. Choose Your Keywords

Choose your keywords carefully. You want to get your prospects as late in the sales cycle as you can, when they’re ready to buy. Your keywords need to reflect that. Include words like “Buy”, “Purchase” and “Get”.

4. Get Your Landing Page Right – Are Your Keywords On Your Landing Page?

Your keywords must be on your landing page. This means that you need to create landing pages that give your prospects exactly what your ads say they will. This is “relevancy”, as the search engines understand it. Since search engines are just software, they can only work with the words which are in your ad, and on your landing page.

If your page is relevant, the search engines will reward you – you’ll pay less for your ads, AND your conversion rates will go up. Yes, you’ll get fewer clicks, but you’ll improve your results.

5. Write Your Pay Per Click Ads

Once you’ve written your landing page, now it’s time to write your ads. Remember – relevancy is everything. The keywords in your ads must match the keywords on your landing page.

6. Monitor Your Campaign

Finally, keep a close eye on your campaigns – this is vital. By monitoring your campaigns, you’ll know which landing pages and ads are converting best for you. Remove ads which have lower CTRs and conversions.

So there you have it – a step by step process to help you to get the most from your  PPC  campaigns.

Effective Pay Per Click (PPC) Advertising

By on August 31, 2016

 PPC  advertising is an internet marketing method which generates instant traffic to your website. However, unlike Search Engine Optimization, pay per click advertising requires investment without being able to guarantee a return. Visitors may click on your site but this does not mean an automatic sale, order or lead.  PPC  campaigns require focus, attention and need to be regularly monitored to stay effective.

 PPC  started in the year 1998 by Goto.com, a 25 employee startup company (later Overture, now part of Yahoo).However, Pay Per Click Advertising was only introduced in 2002, until then, advertisements were charged at cost per thousand (CPM) but Yahoo Advertisements have always been  PPC , since its introduction in 1998. Google AdWords, Yahoo Search Marketing and Microsoft Ad Center are the largest operators in  PPC  advertising.

 PPC  advertising on search engines allows you choose keywords you would like your site to appear when a search is done. You decide how much you are want to pay each time a person clicks on the search results that is ad copy. The more you are willing to pay per click, the higher your site will appear in the results for the keywords you choose.

According to a recent US study, web searchers will not click on a search engine’s results beyond page number three and 66% of users in the study clicked on sites listed on page number one only. Based on this research it is worth doing  PPC  besides other popular internet marketing methods like SEO, Article Marketing, Social Bookmaking and Affiliate Marketing.

Why Pay Per Click ( PPC )?

  • Instant Results – No need to wait for your product or service to reach the user review. Immediate Traffic to your website.
  • Economical – It is economical as compared with other traditional advertising techniques.
  • Ideal for Testing Market – Pay Per Click is Ideal for short term advertisement campaigns. We can test the user reaction on particular products or services with immediate results.
  • Return On Investment – It can provide immediate return on Investment especially if your website is processing business or sales online.
  • Extremely Flexible – Its easy to adjust, add, delete or edit your keywords and copy, target geographic locations and set timings of appearing of your ad copy.
  • Avoid Unnecessary Keywords – For those keywords which you do not want your adcopy to get appear & hence clicked can be avoided by using negative keywords.
  • Total Control – In  PPC  Campaigns, the steering wheel is totally in your hands i.e you decide the daily budget, keywords, adcopy ( tile, description, URL) .

Some Basic Tips for Pay Per Click Campaigns:

  • Make a sensible budget for your  PPC  advertising campaign. Spend per click must be less than profit per click. Cost Per Acquisition/Lead/Sale must be kept in mind. Once the campaign has been launched, the number of leads or sales generated can be reviewed to ensure the campaign is going on the right track.
  • Make separate Ad Groups & ad copies for particular set of keywords.
  • Bid & Position for keywords & ad copies must be monitored on regular basis.
  • Choose specific keywords relevant with your website. Broad and non-specific terms must be avoided.

Besides the Benefits…Some Drawbacks of  PPC 

Junk Traffic sent to your website via some less known Search Engines and Click Fraud are the major drawbacks in Pay Per Click Advertising. It does not offer you discount if your site gets more traffic i.e Cost Per Click will remain the same. Advertising Budget must be agreed and bid price per keyword must be confirmed so bid wars are avoided and you don’t go over budget.

Pay Per Click Marketing – Revealing Its Importance

By on August 31, 2016

For online businesses, there are myriad online marketing services available today that help improve sales and profits. Generally, online companies ought to have an online presence in order to be known in the global market. Owning a website is accompanied with a responsibility and that is to place the website on the top page of search engines. Every website must be optimised in the most efficient way. The aim of a page ranking task is to enhance the traffic flow right to the website and to make it mainly visible in the online market. Hence, effective marketing strategies have great roles in the world of the online industry. Presently, there are two major marketing solutions that are being widely used by the internet marketers and business promoters. These are the search engine optimisation (SEO) and the pay per click ( PPC ). They are both useful in promoting one’s online venture; however, they differ in the process, rates, resources used, the duration of implementation and the time in producing results. In this article, we will focus on the importance of pay per click or commonly known as  PPC . In order to improve the rank of your ads, you need to comprehensively know the power of  PPC . Find out how a  PPC  marketing technique can increase your website’s position as well as increase its traffic flow.

 PPC  and SEO have the same objective and that is to promote an online business in no time; however, they are totally different when it comes to processing and implementation. The duration of the  PPC  campaign period is a lot faster compared to SEO. The  PPC  campaign strategy is very favourable when it is about posting advertisements over the web. It is the fastest means of advertising one’s products, services and the business itself. Successful advertisements deliver greater ROI or return on investment. That’s why if ever you decide to advertise your products or services online, you must stick to the  PPC  campaign strategy. Pick pay per click as your main advertising solution since it can generate surefire beneficial results. This is very advantageous in placing your website at the top spot of online ad posting pages. What’s great about  PPC  marketing is that you have the control over the cost in your advertisement.

Undeniably, the traditional way of advertising products is a bit pricey compared to a conventional online advertising technique such as  PPC . Learn substantial  PPC  campaign marketing tips online and you will see how far your business promotions would go. To easily hit your specific target, you need to analyse and choose well the right relevant keywords to be used in your  PPC  marketing processes. A proper  PPC  management will help you get qualified leads.

How to Make Money Online With PPC Kahuna

By on August 31, 2016

You’re so inundated with all of the products that you hear about that can make you rich by making money online. If they’re all true, then why aren’t we all rich?

Good question. There are many ways to make money online, and there should be enough to go around for everyone. Why, then are only some affiliates succeeding while others are failing?

Because the ones who succeed are remaining focused. As affiliate marketers who are trying to make money online, you need to remember at all times what you’re trying to accomplish. Those who are struggling to make money have lost their focus, and have become distracted from the core of their online business plan.

There are many ways to make money online; try them all at once and you’re guaranteed to fail.

In short, you can lose sight of your goals. If you’ve decided that the best way to sell your products and earn you money is through  PPC  advertising, then what are you doing buying software to help you with list building? You’re splitting your focus, and your business is hurting as a result.

If you’ve decided that  PPC  advertising is the way to go for your online business, then concentrate on that. Learn as much as you can about  PPC  advertising, buy products to maximize your  PPC  campaign. Don’t get distracted by all the other forms of advertising out there until you’ve given your  PPC  advertising campaign the attention it deserves.

The problem that most affiliate marketers encounter when they’re starting out get distracted by the sheer amount of advertising vehicles available to them. List building one day, SEO the next, on to  PPC  and so forth. They start out trying to understand their niche, get distracted by membership sites, and then that gets put on the back burner when they get this great email about how you can make a mint on Ebay.

All of this discussion begs the question: what is your plan to make money online? Out of all the different methods available, what do you think will work best for you?

If you do decide that  PPC  advertising is the way to go, then make a commitment to do it was thoroughly as possible. Then, when the next interesting news about a great new product comes your way, you need to stop, and evaluate whether or not it will help you meet the goals that you’ve set for yourself. If it doesn’t, then no matter how interesting it is, walk away, because it will just distract you from your goals.

So How Does  PPC  Kahuna Come Into All of This?

Once you’ve decided what your goals are, and if you’ve decided that  PPC  advertising is the way to go, then you need to find tools to help accomplish that goal. And  PPC  Kahuna has a whole offering of tools to make your  PPC  advertising turn clicks in to money for you.

 PPC  Kahuna has all of the resources to take you through the ins and outs of  PPC  advertising. It helps you get started by finding your niche, picking your products, and setting up your sites. Then you’ll also have access to the resources you need to market to your niche, develop your  PPC  campaign, and how to manage that campaign once it starts.

And once you’re established online and making money,  PPC  Kahuna can show you how to maximize your campaigns to increase your profit even more.

 PPC  Kahuna is unlike anything else available. It is an easy and comprehensive system that anyone can use. It is about making real money online.

 PPC  Kahuna provides you with the tools and resourced you need to make money online. All you need to do is stay focused, and only spend time on things that will help you accomplish your goals.

I strongly urge you to check out PPCKahuna for yourself from my website.

http://www.how2makeawebsite.com/ ppc-kahuna-software .html