Who doesn’t love social media? In this digital tech savvy world, social media has gained huge traction. Various social media platforms are explored in-depth for digital marketing. No doubt, LinkedIn, Facebook, and Twitter are the most receptive social platforms for business; however, various platforms, including Instagram, are preferred for various marketing activities; they are: Among all, Facebook dominates as a source of social traffic and sales. Instagram is one of the fastest growing social media platforms. Instagram is owned by Facebook. You can easily connect these two very powerful social media platforms to boost your marketing strategies. An amazing platform for sharing pictures, Instagram, was launched in the Spring Season of 2010. In a less than decade, this platform has grown into a powerful social media force, one not to be overlooked. In the recent past, Instagram has literally competed extremely well with the dominant top four platforms viz. Facebook, LinkedIn, Twitter, and Pinterest. Instagram has more than 500 million users. It is a great platform for online marketing since it is more popular on mobile. In addition, mobile is gaining huge traction day by day by both users and search engines.